Floyd is back with another Five on Fridays, which is a very low budget piece that reviews interesting pieces of new media and advertising. Although I can't say he doesn't creep me out just a little, he finds extremely engaging photos and stories, and delivers it with an English sense of humor right from NYC.
We can see by episode #2 of MediaMoGirl that my weather reporting gig is at risk. This screen shot shows MediaMoGirl is losing patience with my neurosis. In this case, seasonal effective dissorder (SAD). She recently contacted an attorney to explore how to terminate me. Fortunately, my psychological imbalance makes me a member of a…
BrandWeek reports on a new campaign by State Farm that includes a viral video contest: State Farm asks, then answers, the question, “Now what?” in a campaign that shows people having to deal with common, but difficult, situations. The campaign, via DDB, Chicago, targets young drivers and is anchored by three TV spots, in which…
Greetings boys, girls and willvideoforfooders! I’m your substitute, I mean “GuestOfNalts (.)” today 
As you know this self proclamied viral video genius, Kevin ‘Nalts’ Nalty, started talking to himself early on, as we see in several of his more delightful films: here, here, here, here, here, here, here, here, AND here! WHEEW! Kevin has…
“Nightmare on Madison Avenue.” That’s how MediaWeek referred to a study conducted jointly by Microsoft and Starcom, with help from researcher Millward Brown. The report, Lifestyles of the Ad Averse, found that between 10 percent and 15 percent of adults 17-35 fall into the category of “ad avoiders” i.e. folks that don’t like advertising, and…
TechCrunch’s Marshall Kirpatrick reports that YouTube tomorrow will unveil a number of branded commercial channels– including a Paris Hilton channel being featured on the homepage. This is a surprising and encouraging move from a video site that hasn’t shown any other interesting way to profit from its incredible appeal. Fox has paid an undisclosed sum…
NewTeeVee refers to Rampenfest as murketing and Newsweek recently used the term to refer to the BWM GINA campaign. I may be wrong, but I believe murketing is starting to be used to refer to the “advertorial-like” corruption of marketing and entertainment. That’s not its origin. The fairly new term was coined by Rob Walker in his book, Buying In:…
We can see by episode #2 of MediaMoGirl that my weather reporting gig is at risk. This screen shot shows MediaMoGirl is losing patience with my neurosis. In this case, seasonal effective dissorder (SAD). She recently contacted an attorney to explore how to terminate me. Fortunately, my psychological imbalance makes me a member of a…
BrandWeek reports on a new campaign by State Farm that includes a viral video contest: State Farm asks, then answers, the question, “Now what?” in a campaign that shows people having to deal with common, but difficult, situations. The campaign, via DDB, Chicago, targets young drivers and is anchored by three TV spots, in which…
Greetings boys, girls and willvideoforfooders! I’m your substitute, I mean “GuestOfNalts (.)” today As you know this self proclamied viral video genius, Kevin ‘Nalts’ Nalty, started talking to himself early on, as we see in several of his more delightful films: here, here, here, here, here, here, here, here, AND here! WHEEW! Kevin has…
“Nightmare on Madison Avenue.” That’s how MediaWeek referred to a study conducted jointly by Microsoft and Starcom, with help from researcher Millward Brown. The report, Lifestyles of the Ad Averse, found that between 10 percent and 15 percent of adults 17-35 fall into the category of “ad avoiders” i.e. folks that don’t like advertising, and…
TechCrunch’s Marshall Kirpatrick reports that YouTube tomorrow will unveil a number of branded commercial channels– including a Paris Hilton channel being featured on the homepage. This is a surprising and encouraging move from a video site that hasn’t shown any other interesting way to profit from its incredible appeal. Fox has paid an undisclosed sum…
NewTeeVee refers to Rampenfest as murketing and Newsweek recently used the term to refer to the BWM GINA campaign. I may be wrong, but I believe murketing is starting to be used to refer to the “advertorial-like” corruption of marketing and entertainment. That’s not its origin. The fairly new term was coined by Rob Walker in his book, Buying In:…
We can see by episode #2 of MediaMoGirl that my weather reporting gig is at risk. This screen shot shows MediaMoGirl is losing patience with my neurosis. In this case, seasonal effective dissorder (SAD). She recently contacted an attorney to explore how to terminate me. Fortunately, my psychological imbalance makes me a member of a…
BrandWeek reports on a new campaign by State Farm that includes a viral video contest: State Farm asks, then answers, the question, “Now what?” in a campaign that shows people having to deal with common, but difficult, situations. The campaign, via DDB, Chicago, targets young drivers and is anchored by three TV spots, in which…
Greetings boys, girls and willvideoforfooders! I’m your substitute, I mean “GuestOfNalts (.)” today As you know this self proclamied viral video genius, Kevin ‘Nalts’ Nalty, started talking to himself early on, as we see in several of his more delightful films: here, here, here, here, here, here, here, here, AND here! WHEEW! Kevin has…
“Nightmare on Madison Avenue.” That’s how MediaWeek referred to a study conducted jointly by Microsoft and Starcom, with help from researcher Millward Brown. The report, Lifestyles of the Ad Averse, found that between 10 percent and 15 percent of adults 17-35 fall into the category of “ad avoiders” i.e. folks that don’t like advertising, and…
TechCrunch’s Marshall Kirpatrick reports that YouTube tomorrow will unveil a number of branded commercial channels– including a Paris Hilton channel being featured on the homepage. This is a surprising and encouraging move from a video site that hasn’t shown any other interesting way to profit from its incredible appeal. Fox has paid an undisclosed sum…
NewTeeVee refers to Rampenfest as murketing and Newsweek recently used the term to refer to the BWM GINA campaign. I may be wrong, but I believe murketing is starting to be used to refer to the “advertorial-like” corruption of marketing and entertainment. That’s not its origin. The fairly new term was coined by Rob Walker in his book, Buying In:…
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ha ha! Thanks very much for the ‘creepy’ comment!
Are you still putting ’em out? If so- please send the RSS! Creepy but useful.
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Well, I might do a second ‘series’ for the Fall…I wanted my Wednesday and Thursday evenings back
It was just an experiment really to see if I could learn how to film and edit etc…Mind you, had a really good response, I was pretty happy with it.
PLUS I almost made $50 on Revver! ha ha – off to retire now…
I might have to do a super creepy Halloween special, just for you!
Anyway, thanks for posting,
FH.