Current Buzz Film School

ByNalts

Check out the “Current Buzz Film School” on Yahoo Current. Learn how to turn your video into a viral sensation by adding the right sounds and slow mo. Very clever piece.

Remember. No “Dude Screams.”

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The Secret Sauce of Viral Video? Falling Off a Stage. And Dressing Like a Dork in Public.

ByNalts

It’s now officially my Halmark. I like falling off the stage when I speak. This morning I did it at a Yahoo! conference in Toronto, and practically caused the organizer to go into labor early (sorry, Adina). Here’s the highlights, and includes some footage for a future video called “Dork Runner.” Thanks to mugglesam for…

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He “Wrote the Book” on Viral Video

ByNalts

I’ve decided to write a book on viral video — aimed primarily at marketers and advertisers since amateur videographers and film makers don’t have enough money to buy books. Naturally I haven’t written a book before, but I sometimes read them. So I figure I’m pretty qualified. The working title is: “The Profit (Prophet) of Viral…

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Debunking the Mythical Value of a Video “Subscriber”

ByNalts

Fifteen years ago I worked at a small newspaper in Georgetown. I was on the editorial side, but I used to hear my colleagues on the “dark” side of advertising boast about our subscription rates. They were 3 times the quantity of newspapers we printed each week! I asked our chief lying officer (CLO) about…

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A History of Online Video

ByNalts

Wowza. I thought I was on top of online video. I’m hanging my head in humility. Check out this post featuring a timeline of online video by Steve Bryant in his new blog, “ReelPopBlog.” Included is this dreamy graphic. Click to see it up close.

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You Won’t Get Discovered on YouTube

ByNalts

I’d like to take a moment to dispel the biggest myth of online video. Since a few “cross over” stars have been discovered on YouTube, people have begun to think that they can too. Folks, it’s like playing the lotto. You have the same chance winning whether you play or not. You won’t get discovered…