Computer Falls from Car!
This is why I keep my video camera with me no matter where I go… Footage from this afternoon.
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advertising | Blogs on Video | book | Contest | Future of Online Video | Online Video | popular videos | Video Advertising | Video Business | Viral Video | viral videologist | YouTube
Dear Stupid Marketer and Your Clueless Agency
ByNalts
“Dear Stupid Marketer and Your Clueless Agency” was my original title for this article in Advertising Age. Fortunately I tamed it down given the audience. But hopefully a few folks will read it and overcome the myriad of myths about online video and marketing. If I can just change one clueless agency or stupid marketer,…
Don’t Neglect That Audio Track, Amateurs
ByNalts
Shame on us. We’ve been so focused on the video and music, we forgot about the sound effects. Did you know: Animals are never ever silent- dogs whine/bark/yip, cats meow or purr, cows moo, even in cases where most animals wouldn’t be making a sound. All bicycles have bells (that sounds). Car tires “always” screech…
advertising | Blogs on Video | book | Online Video | popular videos | Video Business | Web 2.0 | YouTube
Join the YouTube Bubble-Burst Pool… no cash required and t-shirt and fame await you
ByNalts
NOTE: Log your votes on the above tab “YouTube Bubble-Burst Pool.” We’re having a WillVideoForFood Pool on when YouTube’s bubble bursts. I’m saying 67 days. Here’s how the pool works. You guess the exact days between now and the bust, and submit that number as a comment. The bust will be defined by any of…
An Online-Video Contest Crisis Begs for Better Model
ByNalts
I’ve written quite a bit about online-video contests as a win-win for producers and brands. Unless the agency insists on a giant microsite and excessive media buy, these give brands access to novel creative executions at a great price. And amateur producers can use it to promote their work, and make some bucks. My support…
YouTube NextUp Winners
ByNalts
Congrats to the YouTube “NextUp” Winners (source). Check out the NextUp winner playlist here. Hey Matt Koval won. Cool.
People Cancel Cable and Watch Video Online, According to Ancient Print Newspaper
ByNalts
The Wall Street Journal (a really old newspaper that a lot of people read… some of whom aren’t directly responsible for the financial crisis) reports that although only about 1% of people have moved entirely to online-video instead of via cable… people are dropping cable TV to save money. Integrated Media Measurement Inc., reported that 20%…