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Top Ten Stupidest Moments of Online Video in 2007

ByNalts

It’s time for the first annual WillVideoforFood.com’s Top 10 Stupidest Moments of Online Video in 2007. This list is my first draft, so I invite and encourage moments I’ve no doubt missed. I haven’t kept a notepad besides my bed all year, and I try to suppress these moments. That said, I did review hundreds…

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Case Study: Human Flip Book Promotes Sub Shop

ByNalts

150 t-shirts. Hours of ironing images and taking carefully placed photos. 9 hours of an intern posing in them. The result? A human flip book (TheHumanFlipBook) to promote sandwich restaurant, A sub restauran, Erbert & Gerber, hired Colle & McVoy to produce the viral video, and the “making of” is as fascinating as the promotion…

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Even My Boss Knew About This Video

ByNalts

It’s not often my boss mentions YouTube, and I usually try to avoid eye contact when he does. But at today’s staff meeting he mentioned that a friend from a former employer had a YouTube video called “Here Comes Another Bubble” by The Richter Scales. It’s a wonderful satire on the absurdity of web 2.0…

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2 Year Anniversary of Online Videos

ByNalts

Almost every interview I do, someone asks how I got started in online video. The reality is that I’ve been making short videos since I was in highschool, and most of them are still sitting in the basement on deteriating VHS tapes. Except Attack of the Killer Slinky. But online video for me started almost…

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One of Most Popular YouTubers (HappySlip) Sells DVD Collection

ByNalts

HappySlip, the 5th most subscribed YouTuber, is selling her videos via DVD. To give you an idea of the affinity between the former New Yorker and her fans, I’ll remind you of when I broke into her apartment and stole her stapler. I later auctioned it on eBay and it raised more than $850 for…

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I’m Glenda the Good Witch of Video

ByNalts

I laugh at videos daily, but rarely due blogs make me chuckle. But in this SocialTNT blog post, Chris Apollo Lynn depicts TechCrunch contributor Dan Ackerman Greenberg as The Wicked Witch of the West, while I get the Glenda The Good Witch photo. I kinda liked my nickname for Greenberg, who revealed some of his…

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YouTube Versus Long Tail

ByNalts

Want to get your stuff seen? Should you obsess with YouTube or go for the “long tail“? Let’s explore this important debate, and obviously the right answer is “do both.” But don’t hold your breath waiting for a million views on YouTube, or kill yourself getting your video on the homepage of some niche blog…

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Creating HyperVideo: Hyperlinks Over Your Video With Asterpix

ByNalts

Remember when hypertext was all the rage? Then hypervideo was going to allow Seinfeld viewers to click on the phone and buy one? Asterpix has a somewhat new service that allows you to rip a video from YouTube or other sites, and then drag hyperlinks over the images. Your video, which would now be served…

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Quiz: You’re the Head of PR for Unilever

ByNalts

You’re the head of public relations for Unilever. Time for a quiz. But first, a background to our case study. Your company’s Dove Evolution campaign was a great success (see video) with more than 12 million views. Meanwhile you’ve got this other lil’ brand called Axe, that happens to be using viral video to relentlessly…

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The Internet’s New “Viral Video Villain”

ByNalts

I’ve been called everything from a sellout to Satan (this video is the best hater video I’ve ever seen, and features me with a sign “Will Video for Souls” as I transform into Lucifer). So it gives me some relief to know that the online-video community has found a new Osama. His name is Dan…