Bag Designer Uses Video To Teach Counterfeiters

Bag Designer Uses Video To Teach Counterfeiters

Saddleback leather founder Dave Munson is using YouTube to teach counterfeiters how to knock off his bags. The video is instructional, persuasive,  sarcastic and funny. By showing how counterfeiters do and can save money (using lower quality leather, cheap stitching, inferior metal buckles), Saddleback manages to fortify its own high price point. The clip also…

viral, marketing, horror, movie, prank, youtube

Possessed Baby Stroller Prank: Screamingly Good Viral Marketing

Hear a baby crying in a stroller in NYC? May want to let that pass. Could be a devil baby that contorts itself and pukes. In this particular case, it may be a robot designed by the folks at Thinkmodo for another horror film promotion (remember the Carrie telekinetic prank in a NYC coffee shop?)….

How to Fix iCloud Message Problems Between iPhone, iPad and iTouch (Dec. 2013)

How to Fix iCloud Message Problems Between iPhone, iPad and iTouch (Dec. 2013)

For the past month, adults everywhere have found their text messages going to their children’s iPads. And the kids, if they’re old enough, are sending messages to their friends, which in turn go to the parents’ iPhones. So guys like me are at the office getting bombarded with texts from kids, and our own texts…

Yes the Amtrak Chicago “Magic Piano” Video is FAKE

It’s a cute idea. A magic piano in a Chicago Amtrak station. As strangers walk by, a player-less piano starts changing its music to match the moment. The idea, well executed, would have made for a wonderful viral clip. Unfortunately the reactions were not those of innocent bystanders in a candid-camera style viral video. They’re…

Bank of America is Your Sweet But Senile Grandmother on Twitter

Bank of America is Your Sweet But Senile Grandmother on Twitter

Digiday writer Saya Weissman lists Bank of America in the top-5 brand fails on Twitter, and I just had my own amusing experience with the bank. Today’s lesson for brands is simple: while it can’t hurt to integrate your customer service help desk with your social media efforts, you probably shouldn’t have customer service reps…

Poor Man’s SONOS: How To Make a Badass Bluetooth Audio System from Amo Box and Old Radio Shack Speakers

Poor Man’s SONOS: How To Make a Badass Bluetooth Audio System from Amo Box and Old Radio Shack Speakers

Who needs the fancy Bose Soundlink Mini Bluetooth wireless rechargeable speakers? Or your fancy SONOS systems? Here’s my morning project… a do-it-yourself semi-portable amplified Bluetooth speaker system made out of my grandfather’s amo box. If you already have a pair of decent speakers, this system will set you back exactly $44.84 and give you sound…