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Pratfall Spices Up Viral-Video Panel

ByNalts

So I took a deliberate spill while hosting a panel at Streaming Media East called “Creating and Promoting Amateur Videos.” Paul Kontonis, CEO of For Your Imagination, screamed like a teenage girl, but was one of few people that realized it was a joke. The fall is 1 minutes and 9 seconds in. Warning: Per…

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YouTube and Implications of Live Video

ByNalts

RedOrbit reports about YouTube’s plans for live video, but most of the discussion since this Sarah Meyers Pop17 scoop (see below) has centered on the implications to networks. Says RedOrbit: Back in February, US video blogger and self-styled chronicler of online celebrity Sarah Meyers sidled up to the YouTube founder, Steve Chen, at a New…

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Selling Out? Cashing In? The Canadian Perpective…

ByNalts

Canadian publication “Globe and Mail” did a story about viral video: cashing in or cashing out. I’m mentioned a few times in the piece, and it’s an interesting exposition… Globetechology.com Jennifer Hollett takes on a variety of views about the appropriateness of sponsored ads. I was tickled to see Hollett digging up this old piece…

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Ask a Ninja’s Packs Online Video Stats into 3-minute Punch

ByNalts

A little rusty on your online video statistics? AskANinja will give you most of what you need in 3 minutes. He’s also promoting his book that’s due this fall (preorder on Amazon.com). Thanks for the tip, Mike Abundo (Inside Online Video). When I was a kid I used to broadcast my radio show to my…

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YouTube Now Advertising Free!

ByNalts

 Well it’s been a week or so since I’ve seen an Invideo ad on YouTube. I’m not aware of a public statement regarding what is allegedly a technical issue. My new banner is “Nalts: Now With No Advertising.” And I’m still posting away… At least the subliminal ads are still running (see YouTube Picks).

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Streaming Media East (NYC) on Tuesday, May 20

ByNalts

I’ll be moderating a panel for Streaming Media East tomorrow (Tuesday, May 20) at the NYC Hilton. The topic is “Creating and Promoting Amateur and Viral Videos” (A103) 1:45 PM – 2:30 PM The session explores what makes a video viral and how marketers and amateurs can promote their video using online video sites and…

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One Small Step for Video Ad Standards. One Giant Leap for Creators and Brands.

ByNalts

One of the factors that has limited the growth of online-video advertising is the production and traffic work. Mike Shields of Mediaweek reports that the Interactive Advertising Bureau this week introduced a set of guidelines to standartize online-video advertising and make the medium “easier for advertisers to buy.” The new guidelines cover three basic forms…

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RIP for Paid Content (bring on the ads)

ByNalts

It’s pretty clear that consumers are hesitant to buy professional video content much less amateur content. Given that I’ve sold exactly 13 copies of my “best of Nalts DVD” it’s no surprise to me to see that Brightcove is abandoning its “pay for content” model: On July 31, 2008, we plan to discontinue the Pay…

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How Many of the 10 Billion Videos Viewed in February Did YOU Watch?

ByNalts

We watched 10 billion videos in February, according to ComScore yesterday. That’s a 66 percent gain from February 2007, and apparently about 73 percent of people online are watching videos. Which means the other 15 percent are losers that are too busy brushing up on their math skills. 35 percent of this activity is on…

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It’s Your Fault if You’re Bored Online

ByNalts

Now it’s your fault if you’re bored online and can’t find anything good to watch (besides Nalts crap). Tilzy.tv aggregates and lists a lot of the top episodic programming, and may especially helpful as a transition drug to online-video. Especially for you noobs who still think television is more interesting. The name, branding and tagline…