Some speculation that Google/YouTube may be entering the pay-per-download or pay-per-stream… allowing people to watch advertising-free shows on their computer or web-enabled television the day after they air. Apple, as we discussed in this rather fabulous post, is also believed to be entering this space. What’s not clear is how the networks will behave… torn…
First of all… the snow. Does it stay or go? I kinda like it, but when a vlogbrother says it’s “gotta go” it gives you pause. I just invited a few of my favorite thought-leaders in online video to write a guest blog post about 2009 highlights and 2010 predictions. If you’re steeped in online video…
Television networks have had no more luck spawning, popularizing, or learning from online-video content than newspapers have had increasing circulation in recent years. But Fox 15 Gig has caught some online-video gurus’ attention, and UncleNalts has 7 magic tricks for you television and cable mavens who dare enter the shark-infested viral online-video watery… thing. The…
It’s been a very long time since I’ve discovered an article about online video that made me shout “Amen.” Courtesy of ReelSEO, here’s “Three Types of Online Video for Business.” I especially like this visual below (the chart not the head shot, mkay). It helps simplify the relationship between the location of a video and…
This is a disjointed post… but I summarized things at the end. Of course the summary makes no sense unless you read it. So just read it. Geez- you had all last week off. Really? Yeah, so I’m chatting with one of the YouTube editors last week. Can’t say which one because that would be…
If you’re like me, you bagged Black Friday because it’s a horrible consumer experience. I stopped at BestBuy last night, and found myself stressed by the nervous energy, manic customers, and stacks of electronics jammed into the isles. How am I supposed to know if the hysteria over “power deals” are worth the low prices?…
Just when I was feeling mortal for falling off the top 100 most-subscribed YouTube partner list (a fact that ZackScott and PeterCoffin felt compelled to remind me via voicemail), I scored placement on Huffington Post via the lovely and talented Daisy Whitney. Check out this report from iMediaConnection in Vegas (or LA or SanFran, I’m…
I recently told a few hundred Canadian marketers that their social-media expert should be an improv comic, an insight that hit me during my all-night roadtrip to Toronto. Moments later, one former improv comic (from Freshed Baked Entertainment) confided at lunch that he’s using his improv experience to help brands create entertaining content. This notion…
If there’s one thing more fun than speaking to hundreds of marketers before a giant video of yourself like a “Rolling Stones” concert, it’s to read Twitter “tweets” after you speak. By searching #mweek and @nalts after my talk on Wednesday, I learned what “stuck” with the Toronto “Canadian Marketing Association” audience. Canadians are nice,…
You have GOT to love this. Tiny banner ads tied to flies, and the insects were set free during a conference. I’m thoroughly impressed in such a strange way. Although I have to wonder what the floor looked like at the end of the day.