A new site for amateurs looking to create commercials, and it sounds similar to Xlntads, which recently launched. ChangeAdvertisingForever.com, which hasn’t officially launched yet, describes its process: Paying advertisers post “Requests for Brilliance” on our site, seeking YOUR creative talents in a variety of advertising media. Feeling inspired, YOU choose to respond. YOU create an…
I’m getting lots of questions about how I’ve managed to crawl up the “most subscribed” list on YouTube and get a lot of views on my video. I am pretty jazzed that I’ve passed ParisHilton (see graphic). First, let me assure you that it took a lot of patience. I was on YouTube for almost…
Enough being coy. I’ve waited to be invited into this YouTube partners program, and they’ve been quiet. So it was time to ask my viewers for some support in a new movement. Nalts Advocates for Partnership Placement on YouTube (NAPPY). Join the cause. My goal is to start deriving revenue from YouTube by July 7,…
NYC on “7.7.7” is shaping up to be the largest ever online-video meetup. I’m basing that on roughly 300 registrations on the horrendously ugly but informative www.youtubemeetup.com. And the YouTube gathering in San Fran attracted several hundred people with just 2 week’s notice. YouTubers will converge upon Washington Square Park from 11-8 p.m. on July 7,…
After record views with EepyBird’s Mentos Geysers, the candy is reaching new beights. A Guiness record apparently. “Mentos Madness” was produced by Dustin Dow, Glenn Hartong, Michael E. Keating and Andy Knight. Says the description on the video: It wasn’t “500 bottles of pop on the mall, 500 bottles of pop …” It was 504…
In this very clever video we meet a woman personifying a consumer breaking up with her obnoxious husband, advertising. We catch this subtle analog because the actors’ shirts say “consumer” and “advertising.” It’s kinda like those editorial cartoons that assume you are clueless — so someone is illustrated holding a newspaper showing the headline the toon…
I was passed over for YouTube’s ad-sharing “partner” program, so it’s time for more product placement videos. For $1K-$5K, Nalts will make a custom video that will appear on his popular YouTube channel and other online video sites. For details, see this video where Nalts “the video creator” debates Kevin Nalts the marketer. How does…
The LA Times wrote today about product placement in online videos — a subject dear to my heart. In fact just last week I collaborated to spoof whole concept (stay tuned in about a week for the video). Back last summer — before I had much of an audience on YouTube — I made a…
A letter from Veoh: In the coming months, Veoh will be launching advertising and revenue sharing with Pro Publishers. We are building our own advertising technology to suit the needs of our publishers and audience, but in the meantime, we have decided to investigate external possibilities. Over the next week, we will run a trial…
What do you do when you hold a ketchup contest and about half of the entries are from one guy? Here’s Heinz’s YouTube site, and here’s the gratuitous contest site the agency presumably convinced the brand to build (equiped with auto-rolling video- ick). Still, it’s a good brand for a contest, isn’t it? Who can’t have…