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YouTube Is My Life (Destined for Feature)

ByNalts

I don’t think there’s been a video in 2007 that I’ve watched as many times as this recent discovery, “YouTube is My Life.” Seriously. I think I’m up to 19 views. It’s by ChurchofBlow (aka WeepingProphet). His real name is either Jeremiah McDonald or Bernard Smith, and he’s a former film student based near Boston….

YouTube’s Videotargeting Gives Advertisers Precision

ByNalts

Now you too can target an ad on a YouTube video with more precision than ever before. Via YouTube/Google “Videotargeting” you can suggest videos based on keywords (like humor or entertainment), viewer demographics (age and gender), interest-based categories or some combination of the three. Read more on the YouTube Blog or Mashable. Says Google/YouTube: Our goal…

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Do You Measure the Impact of Social Media Marketing? Call for Entries.

ByNalts

Yesterday I spoke with a client about the “Holy Grail” of social media. He shared with me some of the secrets he’s reluctant to share at panels and with the media. Seems some of my videos have generated more engagements than horrific media spending and expensive attempts at building branded content series. Then I received…

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