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Seth Godin is Wrong About “Ads as Online Tip Jar”

ByNalts

I’ve had a few people tell me they click on my YouTube ads to help make me some money. However the ads are mostly “CPM,” or “cost per thousand.” So the advertiser pays a fixed amount (say $20) for 1,000 InVideo ads regardless of whether people engage or not. The clicks do nothing for me….

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Your Brand Isn’t Yours Anymore (and Never Was)

ByNalts

I’ve long preached to fellow marketers that consumer-generated media means they no longer exclusively manage their brand. Part of marketing today means that a viral YouTube video can eclipse even the most crafted marketing and public relations campaign. Sure this has been an issue since I invented the Internet, but the easy sharing of video…

iPad is Pissed

ByNalts

I couldn’t help reflect on my commute this morning about how very sad the iPad must be from the scathing reception he’s received. Perhaps he’s hurting deep down, and needs to vent in a “hater” vlog. So I gave him the chance. It was fun to watch the faces of people as I drove up…

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Trend Spotting: Tag-Team Vlogging… Brothers, Awesome Girls, Guys, Kids and Dogs.

ByNalts

It’s the hottest new trends in video vlogging since ZeFrank jumped the shark. A video channel shared by multiple people, each of whom takes a certain day of the week. The possibilities are endless. Thought it’s probably an art form that has roots in the 1700s, this was mainstreamed by BrotherHood 2.0, where two brothers…

4 Comments

  2. We’re NOT pwning each other in the comments? Where have you been? That’s all we do. No one ever actually reads your posts, Kevin. Sorry if I disillusioned you.

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