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Best Guerilla Campaign of 2013: Walhub Sneaks Into Ikea

Best Guerilla Campaign of 2013: Walhub Sneaks Into Ikea

ByNalts

The creators of Walhub, an electrical switch cover that has storage features, snuck a batch of products into Ikea to demonstrate demand. It’s a clever way to put a new product on a radar, and connect it with an existing brand (Ikea) without, of course, permission. I proclaim “Hacking Ikea,” featured in Adage, the best…

Helicam: Epic Footage Using RC Helicopter & Canon 7D Camera

ByNalts

Eat your hearts out dollys, pushes, tracks and follows. Check out this beautiful footage taken from a Canon 7D attached to a remote-controlled helicopter. The footage is so still and majestic, and the song and subject bring this to life… thanks for CBS News’ Viral Video post for alerting us to this. See the full-sized clip by…

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Your Ad-Consuming Eyeballs Worth Less Than 99 Cents Per Month To a Video Site?

ByNalts

Could you be worth less than one dollar a month to StupidVideo? The site offers a premium service that allows you to enjoy its videos ad-free for 99 cents a month (on annual subscription, and it eliminates streaming ads only). This begs the question- is that what it’s worth to a viewer to skip ad…

Viacom Loses Lawsuit Against YouTube. But Will Get You Next Time.

ByNalts

Yeah Viacom lost that lawsuit against YouTube. Says da judge: Because Google complies with any request from copyright holders to remove infringing content from YouTube it cannot be held liable itself for those infringements. Only in specific instances of failing to remove copyright-infringing content would YouTube be unable to claim safe harbour; mere knowledge of…

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