10 Viral Videos That Have Exploded on the Web (Time)
Time's pick of 10 videos that have exploded on the web. Interesting that the "cheerleader through the basketball hoop" has been brought down from YouTube.
Time's pick of 10 videos that have exploded on the web. Interesting that the "cheerleader through the basketball hoop" has been brought down from YouTube.
Yesterday’s morning rant about Google/Yahoo seems to have touched on at least one point that is shared by smarter people than me. Google’s gobbling of YouTube was more defensive than offensive. Says Benjamin Schacterof UBS Investment Research in this Dow Jones article by Carmen Fleetwood (thanks Jim for sending). It’s classic blocking. Without inventory, advertisers…
This post could be entirely fictitious, but it’s absolutely fascinating anyway. It’s a fantastic scenario that would explain how Google rationalized the $1.65 purchase of YouTube. The source? Mark Cuban’s anonymous but trusted source — who first posted this theory on the Pho List. Here’s how the saucy story goes: Google actually paid $1.15 billion…
Well after the Comcast Sleeping video and the AOL cancellation video, I thought I’d give this a go. I needed to cancel Comcast anyway… so I tried to see if I could provoke this rep. No such luck, but I had fun anyway. I find it very interesting that Comcast (and probably other companies with…
GE launched a health campaign today on YouTube that is part of trend toward softer advertising that, I believe, will have better long-term dividends even if it’s hard to measure. GE is taking a lightly branded approach to promoting health and wellness by sponsoring a “Healthymagination” challenge among people on YouTube. There’s very subtle branding…
What’s the fine line between marketing your video and cheating? Comotion Group cofounder Dan Ackerman Greenberg certainly dances along that gray area between marketing and cheating. In this self aggrandizing article on TechCrunch, Greenberg boasts about how he’s getting clients views (thanks to InsideVideo for helping me find this one). His techniques fall into three…
SFGate reports: Sony Pictures Entertainment has acquired online video-sharing site Grouper Networks Inc. for $65 million, giving the movie studio a foothold in the fast-growing world of user-generated video.Sony said Tuesday it does not immediately plan to sell its movies or TV shows on the Grouper.com site, although it may in the future. Media companies,…