Tag Archives: sell

Sell Your Video B-Roll Online

Are you a b-roll hoarder? Have hundreds of videos of quality HD video content that’s rotting away in your closet?

Thanks to “10 More New Ways to Make Money Online,” here’s a tip…
If you’re a digital video fanatic, turn your high-quality b-roll into bucks using stock imaging sites that also carry video footage like Pond5, iStockPhoto Video and Pixelflow. You get to set your price, set your terms, and add this new revenue stream to your income.

Having tried to find cheap footage (in my case of a golf ball rolling into a hole), I found the options on Getty One cost prohibitive. Three forces will make this marketplace boom:

  • Need for more inexpensive video content to serve diverse online mediums and target markets.
  • Declining market budgets put pressure on original production.
  • Amateurs can produce near pro quality without high barriers to entry.

Just don’t forget… you may need to compete with these guys. Because THEY’VE got that b-roll.

Obscure Makeup Artist Goes from YouTube to Makeup Line

This Today show report highlights Lauren Luke, a single mom from England who found fame via YouTube make-up tutorials. Now she’s making money on YouTube, and has launched her own makeup line with Sephora. Her own makeup talents are more evident by her glowing face in the in the live shot than the interview clips preceding it (which, perhaps due to careful NBC lighting direction, give her that requisite homely amateur look).

Check her out at YouTube as Panacea81 or see her fashion line here. If you last long enough in this video, you’ll see a rare quote from YouTube about the financial upside for creators. Go get ’em Lauren.

Lessons learned:

  • Sometimes you can go from obscurity to a full-time revenue on YouTube.
  • That can transcend to additional opportunities.
  • NBC, like every other network, will never fail to show “Charlie Bit My Finger” or some of the other most-viewed videos whenever covering the medium.
  • Eyes in thumbnails sell. See her most popular videos below:

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