Remember Mark Day? Showing he still cares, he’s jumped on the Double Dream Hands wave with a cat. It’s a rather perfect formula, and an irresistibly inviting thumbnail even before I knew it was Mark’s cat. Cats sell, kids. Forget what your marketing teachers ever told you about cows.
Well apparently I fell asleep on the viral road tour last month, because I completely missed the “Double Dream Hands” mini-meme, which seemed to have peaked in December 2010.
This morning I was encouraged by YouTube’s recommendations to subscribe to Fisheloph. The odd name, with the creepy thumbnail was more than I could resist, and I was tickled to discover this “Double Dream Hands” video featuring this most peculiar choreography instructional video for something called “Planet Rock.” Then I noticed a sea of parodies and variations suggestive of a meme… some with few views but worthy of more.
But as far as my own videos go, this “Shnibl” remix video is the peak of my 2010. I can’t stop watching it. The backstory: My 6-year-old son, Charlie, grabbed an old camera yesterday, and did a little song and vlog called “Shnibl Show.” It made no sense, and that was its charm. After showing it to my wife and older kids last night (Katie and Patrick), we all roared with cathartic laughter we needed. Then I tweeted the following… and then there was this surprising response:
Sure I knew about Jonathan, but I never imagined he new me — much less that he followed me on Twitter. Never in my wildest dreams did I imagine he’d a) see my Tweet, b) turn Charlie’s little jingle into a killer remix in hours. And it’s friggin’ awesome. It’s like Beatles meets Partridge Family meets hip hop. I had considered writing MysteryGuitarMan (who wrote the Nalts theme song), but was pretty confident he’s too busy and high profile for such a silly thing. Plus I didn’t want to try to hard… I was kinda hoping one would just appear.
What do ya think? While I have your attention, I’d value your feedback in comments (I’m back to reading ’em) on my new YouTube channel design. It may not lok like it, but I’ve been fussing with it for about 6 hours (solo).
Gautam Anand, director for content partnerships (Asia Pacific), told the Hindustan Times, “We are looking to significantly ramp up our long-form Bollywood movies catalogue. Full length catch-up shows have been getting a tremendous response from across the globe.”