Tag Archives: posting

The Secret to YouTube Views and Subscribers: Poop Frequency

Save yourself a lot of time, and ditch my eBook about how to get popular on YouTube. There’s one common denominator to getting regular YouTube views and subscribers. It’s a secret possessed by the regular names we see on YouTube’s most-popular videos of the day. People who retain wildly enthusiastic fans who watch, rate, favorite and forward videos. I once did it (more for my own discipline) and didn’t realize how vital it is.

Frequency. Routine. Post daily. Like you brush your teeth, exercise or poop.

It’s a simple thing, really. When my tagline was “Nalts makes a video everytime you poop,” each of my new videos was seen at least 40-50,000 times. Now I’m intermittent and people simply forget to look.

Sure you could argue that there are other factors. Not everyone that posts daily has views, and not everyone that gets loads of views posts daily. But it’s the single biggest common denominator, and therefore I proclaim it a “best practice.”

Take a look at the people that dominate the “most highly rated,” and tell me something they else have in common besides mostly vlogging and not sketch. They are (in no particular order): Shaytards (aka Shaytard), CTFxC (CharlesTrippy), SxePhil (Phillip DeFranco), WhatTheBuckShow (Michael Buckley), KassemG, Livealivalive, ShaneDawsonTV (and various other channels), CommunityChannel, FailBlog, MichelleFan, and a few more. I’m not hyperlinking their name, because you can find them all here sooner or later (most popular videos of the week on YouTube). There are videos that get more views, but these are the individuals that command a vivid audience.

It makes sense. It’s still a social media, and you can’t be very social if you’re out of mind. I don’t mean to marginalize the talent here. These are gifted people, and it’s not fair to write off their success to frequency. But I hold, as exhibit A, the fact that some of these people had more “packaged” content channels, and their daily vlog channels eclipsed their initial presence.

One exception among them: JimmyKimmelLive. Only 60K subscribers, but lots of recent views. Maybe one day Kimmel will grow up to be a YouTube star.

Bottom Posting Must “Die”

Web-standards advocate, Molly Holzchlag (molly.com) proposes, in a recent post, abolishing “bottom-posting.” I was disappointed to read that headline, until I realized she was not referring to blog posts about our bottom. In my case, I’ve been constipated for three days and I’ve consumed 3 bowls of cereal in the past 20 minutes hoping Mother Nature shall work her magic tomorrow morning.

big butt

Indeed, Molly may or may not be okay with us posting about our bottom or bowl movements (how about the chunks of undigested corn or the colors that result from flavored water-ice, Slurpies, Icees or snowballs?

No. Molly is talking about the style conventions for e-mails or forums, where new comments appear on the bottom.

  1. First, she says, we’re becoming extremely used to backward sequencing. Blogs do this automatically. Twitter does too. Second we have many tools now so as to retrieve and save threads. IMAP, for one. Gmail provides archives. All current, popular mail clients allow some sort of filtering and thread views.
  2. Third, bottom-posting needs to die a fast death (because of the) increasing access of email on small devices. It becomes absolutely senseless to have an entire novel sent when the message is simply “yup, I’m on the task” or what have you.
  3. The final reason that bottom-posting sucks is that long emails that require a user to scroll through what is sometimes pages and pages of information is physically damaging and actually very difficult to do for those of us whose wrists and fingers tire easily.

No word yet on how Molly feels about the whole toilet-paper “under” or “over” debate.

giant roll of toilet paper