One of the benefits of having a daily vlog channel (see definition below), is you can drop in subtle product placements or promotions for friends — but still do proper sponsored videos on the core channel. See as an example today’s Unclenalts video (a 356-day vlog channel, dubbed “YouTube Orbit.”
I wanted to plug Daisy Whitney’s new book Mockingbirds, but make something marginally entertaining. So we focused on our little party tricks, and Daisy got a book plug in. Rhett and Link did the same thing (they also mentioned Beyond Viral, my book).
Many top YouTubers have secondary channels for daily video blogs (vlogs), mostly for their core audience who want to see more “behind the scenes” and enrich their parasocial relationships. Some (like shaytards) become bigger than the YouTuber’s primary account.
Go buy Daisy’s book here. She clearly has a better shot as a novelist than doing party tricks for children parties (which is my backup plan).