How’d you like to be the programmer that gets a call before 9 a.m. Pacific time, and someone’s yelling about how the YouTube homepage isn’t loading correctly? Your hangover swells as you hear the barking shrill of a panicked voice say something about the logo missing.
Would you kinda feel like the guy in a television station’s master control box that accidentally loads the wrong show tape? Or the one during the live pledge drive that activates the wrong mike so instead of the host we hear the lav mike from the bathroom? What? Not that I’d know.
How can the world’s largest video sharing site go down even briefly? What’s the lost advertising revenue associated with an hour of YouTube down time? It’s got to cost more than the hourly wage of some teenager in India. I’m guessing this techno error cost more than the free snacks in the Google complex today.
All they can hope is that visitors think the problem is on their end or their browser… and that nobody grabs a screen shot of the site — absent its logo — and blogs about it so it lives for eternity.
The biggest mystery of YouTube partners (those who share in advertising revenue generated by their videos) is yet unsolved. My post about Sxephil’s reaction generated a lot of discussion, but there’s still a big unanswered question….
Are the YouTube ads missing because advertisers aren’t buying? Or is there a technical glitch prohibiting them?
Either option is sad news. If YouTube can let its only revenue-producing functionality die, then that doesn’t speak well for the company’s priorities. If advertising inventory is low on the world’s biggest online-video site, that’s a sad statement about the economy or marketer’s recognition of online video.
No e-mails from YouTube. Nothing on the blog. Lots of YouTube partners seeing no Invideo ads, and wondering if they should hold their videos until something improves.
Often our burning questions about a YouTube matters go unanswered because the answer would perhaps create greater scrutiny to the question. However I like the proactive and transparent approach… “Hey guys, we have a problem, and here’s what we’re doing to solve it and prevent it in the future.”
In the meantime you viewers can enjoy your videos without interruption and know that we creators will start holding onto our day jobs a big tighter.
And I’m totally bumming because I finally got Spencer (the Farting in Public kid) back in action yesterday night with “Will You Be My Prom Date?” and it’s currently the #4 highest-rated video of the day. And the recent “Cool Fish!” was seen more than 30,000 times in the past couple days but doesn’t appear to be making money for me or YouTube.
And now I just found out that my stupid “How to Make a Viral Video While Driving” is on the homepage of YouTube. Unmonetized. 🙁