Creative & Sponsor Trump Peanut Butter & Chocolate

I love it when a certain artist, video creator, or web series finds THE sponsor. Not a sponsor, but the ideal one. The kind of sponsor that you’d think would be stalking the entertainer, but sadly probably doesn’t know they exist. There are matches made in heaven: iJustine or Happyslip and Mac, Rhett & Link and any CPG brand, MysteryGuitarMan and a cool electronic device, SxePhil and Tequila, LisaNova and Stayfrees, ShayCarl and Twinkies.

To my surprise, while catching up with Revision3’s FilmRiot via TiVo, I heard Ryan Connolly (host) announce B&H as a sponsor. Yes it’s peanut butter meets chocolate, and I can’t imagine how they scored it. I don’t think of B&H as the type of marketing organization that would be so savvy.

Anyone serious about video, audio, production or schweet home entertainment is probably well aware of B&H. I think I’m an affiliate, and I think I’ve made nothing. But what the store lacks in marketing acumen it makes up for in an insane inventory of well price stuff, informed people, and excellent prices. That said, it’s easy to forget about them and go to what’s “top of mind” (like Amazon or BestBuy). The store is 50% of heaven for me, but missing the pools of white chocolate, dancing midgets and a few other things I’d like not to mention.

Electronic deals and discounts from Revision3 FilmRiot
FilmRiot, a quirky, informative, well cut show... now sponsored by B&H, which is to video creators what virgins are to terrorists. Only we video creators actually get the equipment, and the terrorists just get the promise of virgins but burned weiners instead.

I always thought Netflix was getting the deal of its life with FilmRiot. I wonder if Netflix dropped, which would be enough to make me drop- maybe Louderback will spill the beans if I get him drunk enough. BTW Louderback (because I think you actually do read this blog) I just received a friggin’ awesome ethernet-via-electrical socket device on his reco and it rawks my previously stalled webTV rig). Next time I open my Roku I’m going to switch from Netflix to Revision3 shows just to pout. [5/12/2010 7:45 am Louderback says Netflix didn’t drop it’s rotating].

Anyway I think there’s an even better FilmRiot ROI for B&H — which wastes not a penny on promoting the show. It’s better than paid search, because it’s reaching the exact people who will/do buy there. Paid search churns money on people that will shop on B&H but buy locally. Yet B&H is unlikely see the direct benefit, just like Netflix will never know that I returned as a customer mostly because of FilmRiot and I’m its friggin’ dream customer (never quite watching/ordering enough movies to cost them much, but always paying my bill).

Check out Film Riot’s Technical Deal Recommendations and find out some killer electronics you can buy me for my birthday, which just arrived 3 minutes ago. Hey- I’m spending my birthday with TiVo and a laptop, and a wife and family asleep. Stupid nap today. What could I do? I had a pain procedure. I was sleepy.

Best CyberMonday Online Deals & Websites for 2009

If you’re like me, you bagged Black Friday because it’s a horrible consumer experience. I stopped at BestBuy last night, and found myself stressed by the nervous energy, manic customers, and stacks of electronics jammed into the isles. How am I supposed to know if the hysteria over “power deals” are worth the low prices?

cyber-monday

So I’m researching CyberMonday in hopes that your Monday desktop shopping is convenient and productive. I’m also working on a video that answers the frequent question I get, “which video camera should I buy.” Tips welcome.

First, here are some top online-electronic sites, and the deals they’re offering. Who really believes the LATimes article (citing Neilsen data) that suggests CyberMonday is passe?

Now some price-savings & comparison sites you may or may not know about:

Google Product Search, Shopzilla, Shopping.com, GottaDeal.com, Dealnews.com, YahooShopping.com, PriceGrabber.com, Shoppingg.com, Bizrate.com, Nextag.com, MySimon, Bing.com Shopping, QueenofCheap, Overstock.com 5-star deals, Dealtime.com.

CNET’s Rick Broida has a nice site called “Cheapskate,” that spotlights nice electronic deals all year round. You need to watch frequently, because many of his hidden gems vanish days after he posts.

Again- I welcome any additional sites… comment below! Remember, kiddies, free shipping and deep discounts on crappy electronics isn’t the point.

Groove With the Funk of “Kutiman Thru-You”

Kutiman thru-you mix on youtube

Thru You: Kutiman Mixes YouTube

Thru You: Kutiman Mixes YouTube

 

 

The Kutiman “Thru-You” funk! It’s “The Mother of All Funk Chords.” I wrote about it yesterday, and the Thru-You website still dead. But thanks to Jan for finding this delicious groove on YouTube.

It’s a mix of some soul-packed talent on YouTube, and it’s as creative as The Mystery Guitar Man’s “Impossible” (he’s the guy that wrote my original Nalts theme song). I hate to admit how I discovered it. You see, I was reading Marquisdejolie’s Twitter, and saw him reacting to ZeFrank. Surprised that ZeFrank is still alive, I found his Twitter… and he posted about this tune.

If your body doesn’t start to wiggle while you listen to this, you gotta lay off the Xanax.

Credits:

http://thru-you.com
Producer: http://www.youtube.com/user/kutiman

MiguelSi:, theremin: http://www.youtube.com/watch?v=EJIu7k…
TheHitman1990 (Bernard Purdie clip), drums:http://www.youtube.com/watch?v=6FX_84…
MarloweDK, bass: http://www.youtube.com/watch?v=gl-CxM…
RockOnGoodPeople, funk guitar:http://www.youtube.com/watch?v=fvw2Uu…
StringQuartet, gts-solo:http://www.youtube.com/watch?v=h7IFYh…
Meewsic, blues harp and vocals:http://www.youtube.com/watch?v=NutUFs…
OriginalGuitarLesson (BJ Cunningham), rock guitar:http://www.youtube.com/watch?v=SBS_6P…
Shellman1982, contrabass trombone:http://www.youtube.com/watch?v=tXitAt…
ExpertVillage, trombone:http://www.youtube.com/watch?v=Ged039…

The Poor Man’s Guide to Electronic Toys

picture-7.pngWow- in searching for a SATA-to-firewire external drive converter thingy, I stumbled into what’s going to be one of my favorite new blogs. Our debt level has pretty much maxed out, but my appetite for toys remains insatiable. Now I’ve found a great source for discount electronics, and clever “work arounds,” and it’s called The Cheapskate by Rick Broida (CNET).