Tag Archives: commercialization

YouTube Nears Transition to Television

In case you haven’t heard, the world’s largest online-video site is challenging television and cable with 100 channels funded by $100 million. The channels will be rolled out over the next year, starting in November. They will be available on the company’s website as well as all YouTube-enabled devices, including Apple’s devices.

Until then, YouTube has created a “sneak peek,” previewing what’s to come.

It’s a smart metamorphous from a commercial perspective. More mainstream content and increased distribution. And you can find 1-2 of the 100 channels that were spawned from independent creators (like sxephil). The rest of the independent creators will be moved to Revver.com to make room for the pros.