Tag Archives: budweiser

Online Video

WAZZUP Budweiser Ad: 2008 Version

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A must-see video (thanks Jan) because in 4 days this clip has been viewed 2.5 million times on YouTube alone. So it’s touching a nerve. It’s the Budweiser “wuzzup” advertisement in 2008. A depressed unemployed guy, a soldier, a dude needing healthcare and pain pills, and a screwed investor. Or something like that.

It appears that the distributor (channel owner) is 60Frames is not an indivual creator but a collection of them, and maybe this one is sponsored?  Which maybe explains why it has very few subscribers and varying videos. But a cool logo, dangit.

You’re not even reading this. You’re watching the video. Well it has some long pauses so go answer the Monopoly question below.


 

advertising, Blogs on Video, book, Online Video, popular videos, Video Advertising, Video Business, Viral Video, YouTube

Swear Jar by BudTV Viral-Only Campaign

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The Swear Jar is a campaign by BudTV.

According to AP Business writer Jim Salter, this “Swear Jar” video is part of a “fast-growing growing trend, now increasingly embraced by beer makers and other mainstream marketers.”

  1. Known as viral ads, such Web-only spots have become YouTube staples and show up in social networking pages, get e-mailed between friends and co-workers, though whether they generate sales remains an open question.
  2. Viral ads have the freedom to run as long or short as they want – no 30- or 60-second constraints.
  3. They can cross boundaries even cable TV respects, and they focus on entertainment as much selling the product.
  4. Some are shot – or made to look like they’re shot – with hand-held cameras, just like the most of the rest of the videos in those Web venues.
  5. Viral marketing has been around for more than a decade, but viral video ads have grown in popularity as it has become easier to watch and share video on the Web and video-sharing sites like YouTube have grown.

This post is for those of you dumb m&thr f*rs that have only been looking at the pictures on WillVideoForFood for the past 2 years ,and needed to play catchup. Thanks, Marilyn, for this post. It’s about time you carried some of your own weight on this blog.
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