Category Archives: Search

Yahoo Video- What’s New?

Here's an article about Yahoo's upgraded video site. And here's a link to Yahoo! Video. I like Motley Fool's review, which basically summarizes Yahoo Video as not being very differentiated. It also suggests Yahoo could stand out by allowing video content owners to sell their work (like Google Video promised originally) or win prizes/cash for highly viewed material. Yahoo behaves more like a media company than Google, so I would be very surprised if Yahoo doesn't continue partnering with media firms- following AOL's lead. 

What I Like

  • Simple interface
  • It's supposed to search iFilm, Revver, StupidVideo, Grouper and others.
  • Integration with e-mail
  • Ability to ad channels almost like widgets
  • Unlike Google Video you can find it easily from Yahoo's homepage and refine a text search into a video search.
  • When you upload you can apply multiple categories (rare)

What I Don't Like

  • My tests suggest it isn't searching iFilm, Revver, StupidVideo, Grouper and others.
  • It's hard to go to the video site from Yahoo because a click on "video" on Yahoo.com just toggles the search to index videos. It doesn't take you to Yahoo Video. 
  • When it does find a video from another site, it kicks you to that site without a daughter window. So when you're done, Yahoo Video is gone.

This post is so boring I could barely proof it. 

Classifying Your Own “Online Video Viewer Persona”

ser_persona.jpgWhich "Online Video Viewer Persona" best describes you? This is worthy of a poll if I could figure out how to run one on a blog:

1) Trusting and lazy: I go to YouTube and look at the most popular content. I don't want the headache of sifting through garbage and I trust the public opinion.

2) Random by design: I approach different sites in different ways- sometimes looking at the most recent, other times using tags, and other times selecting what' popular.

3) Fisher: I fish "most recent" because I take pride in finding new stuff that is undiscovered. I just did a post on Revverberation to show how to "fish the 'most recent' section of Revver efficiently).

4) Passive recipient: I wait for someone to send me an e-mail. If my friends like it I' probably will, and I don't have the time to go actively looking.

5) Clueless: You're probably not reading this blog if you're clueless. But these are the types that send you the most archain videos like they just discovered something hot.  

I Saw That Video on… Um… the Internet.com

forgot.jpgI ask my dad what medicine he's taking, and he says "the one from CVS Drugstore." You ask millennials (people born after 1980) and 33% can't name the TV networks (according to a Bolt Survey covered by ClickZ). Such is the dilemma of being a middleman between a creator and a consumer. Nobody remembers you.

You're not going to remember that you learned this factoid — about TV networks fading to obscurity — on WillVideoForFood, much less ClickZ. Maybe you'll remember it was a Bolt survey.

Right now we're all fascinated by the places… MySpace, YouTube, Revver, eBay. But what really matters is the stuff, the videos, the community. That's what will transcend the individual players and channels. Do you care where you got your soft drink? Probably not. Will you drink another brand? Probably not.

One in three millennials (people born after 1980) can't name the TV networks.

AOL Video & Google Video Step Up Game

The online giants are waking up as YouTube continues to soar. More than 12 million unique visitors per month watch over 40 million videos per day on YouTube, making it the undusputed leader for online video. The silver and bronze go to MSN and MySpace. Google remains fourth, and has made two changes recently. First, it’s compressing the period between upload and live (it used to be days or weeks). Second, it’s catching up with a web-based uploader. The real problem with Google is its homepage is too commercial (with emphasis on selling videos), and there’s hardly any structure to the mass of videos. I’ve still got my money on Google for three reasons:
1) Google’s core competency is search and advertising. These are more vital than anything for online video.
2) Google’s huge, and they can’t afford to NOT have a place in online video as it grows dramatically. They’ve been fairly quiet, and I’m guessing they’ll launch a dramatically new approach to Google Video in the coming months.
3) The minute Google allows a homepage search to identify videos (like its image searcher) is the minute you short the stocks of the other companies.
That being said, Google Video will coexist with online video sites in the long term. Why? Google doesn’t want to host the world’s information; they want to make it searchable. So I’m not sure they care to be an online video hoster and streamer as long as they take us all from our video need to the destination. Tempting, though, isn’t it? The site that streams the video has the eyeballs during the viewing, and that’s where the ad dollars are going to explode.

For more: http://arstechnica.com/news.ars/post/20060517-6850.html

Google’s Big News… It’s May 10

Google

So today is the annual day of Google news… the day they announce a big offering. We have learned about a "Coop" that Google is offering that "combining Google's algorithms with topics created by unique context, knowledge, and expertise of individuals." I'm not sure I understand this, and I can't find any information about it. Maybe I'm breaking the story here? A first-time exclusive for WillVideoForFood?   

But I think this is the real story. Burried in this article is the theory that part of Google's recent problems with indexing is because… Google's full. Sorry folks. Come back next year with your giant video files; we don't have any more room for your site. Sorry folks. Park's closed. Moose out front should have told you. (No wonder this blog hasn't been indexed yet).