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Mandatory Reading for Journalists Covering “Online Video”

ByNalts

Dear regular WillVideoForFood readers: permit me to speak directly to the media in this post. Read this if you wish, but most of it’s not new to you. My friends in media. You’re under deadline. You want to do a story about online video. Your instincts tell you to package another human interest story about…

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Kevin is a poopie head

ByNalts

! discuss!

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Viacom’s Top-Ten Rejected Claims on Google

ByNalts

Viacom Knows What You Did Last Summer. Holy shit. According to this Wired article, a judge ruled yesterday (Wednesday, July 2, 2008) that Google will have to turn over every record of every video watched by YouTube users, including users’ names and IP addresses, to Viacom. The order also requires Google to turn over copies…

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Google Gets “Snapple” of a Deal on YouTube Buy

ByNalts

Final thought today on the YouTube purchase by Google. This morning I had the pleasure of listening to Grant McCracken speak about ethnology (see his blog for a definition). He cited an example to show the importance of well-conducted consumer research — the Quaker/Oats Snapple aquisition. BOOM- what a great anaology for today! Not only is…

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What’s the Difference Between Google Video and YouTube?

ByNalts

Why would Google want to own two video sites? Oh, silly. They’re not two video sites. Their differences are becoming apparent: Google Video Objective: create a video site with no discernible character or features. Keep it as an entirely different entity, and let it stagnate as the market changes. Don’t promote the video site on Google homepage…

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He “Wrote the Book” on Viral Video

ByNalts

I’ve decided to write a book on viral video — aimed primarily at marketers and advertisers since amateur videographers and film makers don’t have enough money to buy books. Naturally I haven’t written a book before, but I sometimes read them. So I figure I’m pretty qualified. The working title is: “The Profit (Prophet) of Viral…

9 Comments

  3. Do you suppose he’s ever searched the word “FAILURE” on The Google. Must suck for him to see the first natural listing.

  6. Google’s blog actually has a paid ad that clarifies that it wasn’t manipulated.

    Nothing lends credibility like a giggle. Except a good fart.

  8. He left me a voicemail last night. I’m not sure it was personalized, but it urged me to vote Republican. Yes- I’ve already made a video about it.

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