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Three Golden Rules of Online-Video Creation

ByNalts

For years I’ve written countless words about “do this” and “don’t do this” related to online video creation. Some of this applies to amateurs or pros, and some to advertisers and brands. Today’s advice pertains to three “Golden Rules”, and it’s important for all of us- but especially creators. Let’s look at the Three Biggest…

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Consumer Divorces Advertising

ByNalts

In this very clever video we meet a woman personifying a consumer breaking up with her obnoxious husband, advertising. We catch this subtle analog because the actors’ shirts say “consumer” and “advertising.” It’s kinda like those editorial cartoons that assume you are clueless — so someone is illustrated holding a newspaper showing the headline the toon…

Ray William Johnson Is YouTube’s First Millionaire Creator

ByNalts

YouTube “Partners” are contractually obliged to not disclose earnings from Google’s video-sharing property, but that didn’t stop #2 subscribed Ray William Johnson this week. On Thursday he told ReelSEO’s Jeremy Scott that his YouTube ad-share income over the past 12 months (March 2010-March 2011) has surpassed one million dollars. Johnson, one of few top YouTubers…

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YouTube is a Giant Conference Call

ByNalts

I've been trying to figure out how YouTube managed to surpass video-sharing sites like Break.com, despite arriving to the market far later. Then it occured to me what may already be obvious to you. Most video sites are searchable television stations… putting the visitor in command to find video that appeals. YouTube, however, is a…

7 Comments

  2. Interesting. Onling TV watchin services leave a bit to be desired, hopefully as the tech progresses things will get better.

    PS – Anyone going to YOTube on the 12th of July?

  3. I have reverted to using TV as a respite from youtube and other stuff on my computer. So the last thing I want to do is sit in my uncomfortably hot office watching TV shows when I can watch them in my nice and cool living room.

  4. There is also
    http://www.yubico.com
    I want to get myself one of these.
    I am going to the 888 gathering in Toronto, and I will be in the Philadelphia area circa August 12 I am going to call this gathering of one as the YoYo tube.

  6. There is porn on something other than the internets? Oh Nutcheese you have one of those big screen computer monitors don’t you?

    The only thing I pay a cable bill for is to continue my internet connection and to keep my wife entertained while I continue my internet connection. Wait! No what I meant was so I can continue to research sexual techniques t…..no wait (sigh) nevermind.

  7. Haven’t had cable or satellite for over 30 years. I wish the cable companies would allow you to purchase channels a la carte for a nominal fee (say $1.00 each), so you could buy only those channels that you would actually watch. I don’t see that ever happening, however.

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