Online Video Media Buying Best Practices

July 7, 2010

Looking for best-practices and tips for buying online-video advertising?

ScanScout’s Jason Krebs provides tips and tricks for verifying your online-video advertising spend in Daisy Whitney’s New Media Minute.

He tells us how to buy by “cost per engagement” and to ensuring that we receive accurate reporting on our spend.

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{ 2 comments }

1 marquisdejolie July 8, 2010 at 5:03 pm

Oddly enough, I’m not looking for best-practices and tips for buying online-video advertising. But uh, thanks anyway!

2 Marilyn July 9, 2010 at 2:31 am

You are just in love with Daisy, Kevin, admit it!!!

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