In this NewTeeVee piece by Liz Shannon Miller, Tubemogul CEO Brett Wilson announces research with DynamicLogic that will finally show the ever debated link between online video and sales.
He also proclaims his disdain for the words “viral video” and “view.”
With my luck this study will be released the day after my final manuscript is due for Beyond Viral. Don’t ask me when this book is published because I can’t remember. I see manuscript in a few weeks.