Comments on: YouTube is Hot, But Watch Out for Over the Top http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/ Online-Video & YouTube Tips for Video Creators, Marketers and Entrepeneurs Tue, 22 May 2012 05:35:30 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Peter Coffin http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-448428 Peter Coffin Tue, 22 Dec 2009 01:49:58 +0000 http://willvideoforfood.com/?p=5210#comment-448428 @Hank - Yes. Just yes. I was about to write that, not necessarily verbatim, but pretty close. I was going to be at very least equally long-winded. Bottom line: TV =/= Internet - even if the Internet is on the TV. @Hank – Yes. Just yes. I was about to write that, not necessarily verbatim, but pretty close. I was going to be at very least equally long-winded.

Bottom line: TV =/= Internet – even if the Internet is on the TV.

]]> By: NutCheese http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-448161 NutCheese Mon, 21 Dec 2009 20:34:08 +0000 http://willvideoforfood.com/?p=5210#comment-448161 Welcome to WVFF Jim. I had a great BM this morning. Welcome to WVFF Jim. I had a great BM this morning.

]]> By: Hank Green http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-446961 Hank Green Sun, 20 Dec 2009 06:58:56 +0000 http://willvideoforfood.com/?p=5210#comment-446961 My general thoughts re: the thesis statement "if you aren't making content for the big screen..." is that it underplays the difference between the television experience and the computer experience. Internet on the television will always be fundamentally the same experience (at least while watching) as television is now. There will be more options, hopefully resulting in a better experience for the user, but to say that everyone who isn't producing content specifically for television (ported to a set-top box in 1080p) is going to miss out shows a misunderstanding of the way we experience video now. There are two different experiences (three if you include mobile.) But the big ones are television (where you sit on a couch ten feet away from the video) and computer (where you sit a foot and a half away and have multiple and complex social options at your finger tips.) No one is going to ever prefer hour-long programming in a computer-based setting, that's obvious. But there's also a whole new realm of content being created specifically for the computer-based setting. Short, punchy, interesting content that can be easily and quickly digested and then participated with and shared. It's entertainment, but it doesn't ever really seem to catch on unless there's a social element. It's a whole different thing, and it isn't going to port onto television at all. Just like longer-form, passive entertainment doesn't port well to the computer. The question is...do you think that hours spent watching video on the couch will increase more dramatically, or hours spent watching video at computers. Frankly, I think the safer bet is to say that computer hours are going to grow faster, if only because there's a lot more room to grow there. That's not to say that I think Rev3 isn't smart to get into set-top boxes. Quite the opposite. Your content, I think, bridges the gap between the two environments. I'd be just as happy watching Film Riot (my favorite of your shows) on the computer or the TV. But that certainly isn't true for most programming. Anything longer than 10 minutes is a drag when I'm sitting at my desk, and anything shorter than 30 minutes is ridiculous when put onto a television. Just my 2 cents. My general thoughts re: the thesis statement “if you aren’t making content for the big screen…” is that it underplays the difference between the television experience and the computer experience.

Internet on the television will always be fundamentally the same experience (at least while watching) as television is now. There will be more options, hopefully resulting in a better experience for the user, but to say that everyone who isn’t producing content specifically for television (ported to a set-top box in 1080p) is going to miss out shows a misunderstanding of the way we experience video now.

There are two different experiences (three if you include mobile.) But the big ones are television (where you sit on a couch ten feet away from the video) and computer (where you sit a foot and a half away and have multiple and complex social options at your finger tips.)

No one is going to ever prefer hour-long programming in a computer-based setting, that’s obvious. But there’s also a whole new realm of content being created specifically for the computer-based setting. Short, punchy, interesting content that can be easily and quickly digested and then participated with and shared.

It’s entertainment, but it doesn’t ever really seem to catch on unless there’s a social element. It’s a whole different thing, and it isn’t going to port onto television at all. Just like longer-form, passive entertainment doesn’t port well to the computer.

The question is…do you think that hours spent watching video on the couch will increase more dramatically, or hours spent watching video at computers.

Frankly, I think the safer bet is to say that computer hours are going to grow faster, if only because there’s a lot more room to grow there.

That’s not to say that I think Rev3 isn’t smart to get into set-top boxes. Quite the opposite. Your content, I think, bridges the gap between the two environments. I’d be just as happy watching Film Riot (my favorite of your shows) on the computer or the TV.

But that certainly isn’t true for most programming. Anything longer than 10 minutes is a drag when I’m sitting at my desk, and anything shorter than 30 minutes is ridiculous when put onto a television.

Just my 2 cents.

]]> By: Hank Green http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-446953 Hank Green Sun, 20 Dec 2009 06:37:25 +0000 http://willvideoforfood.com/?p=5210#comment-446953 Over the Top basically means non-traditional internet services being transmitted "over the top" of cable. So, like, when Vonage does phone over cable it's sitting on top of the broadband line using your broadband for it's service. Except now, companies like Netflix are doing video over the top, which presents possible problems for bandwidth, and also big problems for cable's business model. Over the Top basically means non-traditional internet services being transmitted “over the top” of cable. So, like, when Vonage does phone over cable it’s sitting on top of the broadband line using your broadband for it’s service. Except now, companies like Netflix are doing video over the top, which presents possible problems for bandwidth, and also big problems for cable’s business model.

]]> By: jischinger http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-445855 jischinger Sat, 19 Dec 2009 00:46:04 +0000 http://willvideoforfood.com/?p=5210#comment-445855 internet TV - broadband instead of cable see the added link internet TV – broadband instead of cable see the added link

]]> By: Alexis http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-445852 Alexis Sat, 19 Dec 2009 00:33:45 +0000 http://willvideoforfood.com/?p=5210#comment-445852 @3 I clicked. It goes to boxee.tv website. What is your point? @3 I clicked. It goes to boxee.tv website. What is your point?

]]> By: jischinger http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-445847 jischinger Sat, 19 Dec 2009 00:22:29 +0000 http://willvideoforfood.com/?p=5210#comment-445847 @2 click on the boxee link @2 click on the boxee link

]]> By: Alexis http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-445837 Alexis Fri, 18 Dec 2009 23:51:44 +0000 http://willvideoforfood.com/?p=5210#comment-445837 I'm not familiar with the term "over the top" in this context. What does it mean? I’m not familiar with the term “over the top” in this context. What does it mean?

]]> By: Nalts http://willvideoforfood.com/2009/12/18/youtube-is-hot-but-watch-out-for-over-the-top/#comment-445818 Nalts Fri, 18 Dec 2009 23:20:34 +0000 http://willvideoforfood.com/?p=5210#comment-445818 Jim is brilliant. Jim is brilliant.

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