Would you trust your corporate or personal brand to strangers via UGC (user generated content)? I don’t mean the “conversations,” but the actual logo of the brand. Well I did, and it paid off!
I made a video and tweeted last month inviting people to submit NaltsConsulting logos (offered a $100 prize for the winner), and was thrilled to receive about 160 treatments from about 120 people. While some were so humorously horrible I’m tempted to use them, many were remarkably professional. I have no doubt that one of these will be the winner, and I probably could live with a few dozen of them.
Click below to see a few random ones I grabbed to show the range, or even better… go to Flickr and comment on any of the entries!
If you submitted a logo and it’s not among them, two things might have happened. I might have not seen your note (searched all gmail for attachments and the word logo). About 5-10 were in formats I couldn’t recognize or upload to Flickr. So please let me know via kevin nalts at g mail (no spaces). And if you have a last-minute concept, please send by August 9, 2009. I’d like to get this settled next week. Thanks for your patience– this project went on ice for a few weeks because my dad passed away.
Here is a complete collection of the logos. Like any in particular? If you’re logged into Flickr you can comment. I’ll probably reflect on it (and would appreciate your input), then pick maybe 5-10 finalists and ask video viewers to vote.
Again- thanks so much to those of you who took the time to do this — a lot of these were done by kids as young as 10-14! You’re a talented group!