Good news in our continued devolution to watch web video in that same vegetative state we consume television. Seems Adobe has a video application launching between July-December this year. More importantly, it’s lining up partners to ensure it doesn’t get “Boxeed out of the market” by Hulu and AppleTV.
Partners include Comcast, Disney, Netflix and The New York Times Company. Adobe, according to Wired, also announced partnerships with chipmakers, including Intel, STMicroelectronics, NXP Semiconductors and Sigma Designs.
Wired’s headline for this news: Watch Hulu in your living room. Subtle but interesting, isn’t it? Not YouTube. Hulu.