How many Dominos ads will it take to offset this? Kristy Lynn Hammonds videotapes Michael Anthony Setzer putting toppings in nose, then uploads it to YouTube where it goes nuts. They were both fired, and ended up with low ratings, bad comments, and felony charges.
Setzer is making sandwiches while a giggling Hammonds narrates and urges him to “do it again, do it again” in putting the cheese up his nose,” according to this report. “It appears he threw some of the cheese in the garbage but some went on a sandwich.” Setzer says: “This is Michael’s special Italian sandwich.”
“We got blindsided by two idiots with a video camera and an awful idea,” said a Domino’s spokesman, Tim McIntyre, who added that the company was preparing a civil lawsuit. “Even people who’ve been with us as loyal customers for 10, 15, 20 years, people are second-guessing their relationship with Domino’s, and that’s not fair.”