Preroll Ads Still Work (in the Movie Theater)

by Nalts on March 17, 2009

Well we’re no fan of preroll ads, but apparently cinema ads rank among the top media categories for audience attention (source: Jack Myers’ DailyMediaData.com).

Oh, the findings are sourced to sponsor Screenvision.com. We’re not sure, but we suspect the test group included 24 male employees of Screenvision who just finished watching a trailer of hot chicks ninja fighting in a swimming pool full of hot sauce and whipped cream.

What? You’ve been bitching about my posts being too long and boring. This was neither.

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