You know, it occured to me after writing that headline, that most of you will snip “marketers have and always will lied.” But let’s put that debate aside for a moment.
If the past few years have taught us nothing it’s that social media doesn’t respond well to advertising pretending to be otherwise. I’ve got probably 2 dozen examples in the WillVideoForFood archives. And here’s a new example.
Naked Communication trying to sell Witchery jackets using a vlogger pretending she’s trying to find the boy who left the jacket… Puleez- Cinderella and the glass shoe, and ads pretending to be otherwise.