Understanding “Fred,” the Squeaky-Voice YouTube Star

by Nalts on July 18, 2008

Fred on youtubeFor weeks I’ve been perplexed by Fred, a squeaky-voice YouTube character played by Lucas Cruikshank (Fred’s real name). He caught my attention when I found him appearing in advertisements on my own videos. Lucas lives with 6 siblings in Nebraska, and has emerged as one of the fastest-growing YouTube personalities.

I couldn’t understand the Fred phenomenon and the best explanation anyone could provide (and I asked several of the most popular Tubers for their best theory) was that it’s what the key younger demographic wants. But that’s not an explanation, is it?

Alas I found this analysis by the Sydney Morning Herald, and it all makes perfect sense:

While many boys emerging from their tween years drift into the monosyllabic age of deep introspection and rebellion, the videos made by this teenager from Nebraska reflect a garrulous sense of childish fun.

So now I think I get Fred’s appeal. His manic moves and piercing voice may annoy me, but I understand why people are compelled to watch. The fast-paced and childish bits maybe allow people to forgive their own lack of maturity.

Anyway, I woke up this morning feeling compelled to impersonate Fred’s father. Of course, Fred’s father is in jail so maybe I’m his Uncle (which is ridiculous, but believable by many YouTubers that still think Dylan is my son). Anyway- would welcome ideas on where to go with it, as I’ve only watched a few of Fred’s videos. And if you’re a Fred fan, I could use any script tips that would ensure I dovetail off Fred’s plotline well enough.

What I’m thinking. Got ideas?

  • Fred’s Uncle explains why dad’s in jail. Maybe blames Fred.
  • The Uncle is squeaky voice too, but maybe it’s creepier. So I talk slow and deliberate before speeding up the voice.
  • There’s humor, but almost a playful sadness or dysfunction that’s revealed about Fred’s family- so we understand his behavior even more.

And I haven’t forgotten about the spoof of the paper car. :) Thanks for your ideas on that!

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