jump to navigation

The Secret Sauce of Viral Video? Falling Off a Stage. And Dressing Like a Dork in Public. July 10, 2008

Posted by Nalts in : Yahoo Video, advertising , trackback

It’s now officially my Halmark. I like falling off the stage when I speak. This morning I did it at a Yahoo! conference in Toronto, and practically caused the organizer to go into labor early (sorry, Adina).

Here’s the highlights, and includes some footage for a future video called “Dork Runner.” Thanks to mugglesam for finding the costume store and working camera on this footage. Dork Runner will be in Philly’s YoTube event Friday, NYC on Monday, and LA on Wednesday. Stay tuned for a montage.

On Slideshare, you can download the presentation I showed here, which is called “The Secrets of Viral Video Marketing.” The embed is below, and you can click thru to get to the download page. Please attribute it to willvideoforfood.com per creative commons or whatever.

Share/Save/Bookmark

Comments»

1. brindle15 - July 10, 2008

awesome.

2. jischinger - July 10, 2008

nalts the evil knievel of you tube

3. JimmerSD - July 10, 2008

;P

4. NutCheese - July 10, 2008

My halmark when I speak in front of crowds is to shit my pants.

5. sukatra - July 10, 2008

I don’t speak in front of crowds. I throw up on them.

6. Marilyn - July 10, 2008

I thought you farted on them, sukatra.

7. xjasongarciax - July 10, 2008

Seriously Kevin the way you fell on that chair all mangled like, it looked like it really hurt. You’re bruised aren’t you? :o)

Dork Dude is pretty F-ing hawt! Not WoN hawt, but pretty damn man sexy hawt! lol (no sukatra…I dind’t feel like saying it outloud totally today. You know, the F-bomb. I figured this blog will have 2 or 3 F-bomb submissions by you by the end of the day anyway.) :o)

8. Buck - July 10, 2008

Thank you for posting the presentation! That is awesome!

I love when you fall!

Buck

9. david - July 10, 2008

Next time you fall, jump up and scream “Live from PA, its Viral Video Genius”
The Dork Dude needs some cools 70’s era headphones with an old school walk-man. Or how about an 8-track player hanging via sholder strap

10. brindle15 - July 10, 2008

Buck really wanted to put “fail” but he thought that would be too mean.

11. sukatra - July 10, 2008

Fucking awesome ideas, david.

12. marquisdejolie - July 10, 2008

Good luck in the World’s Best Presentation of ‘08 contest, Kevin.

13. david - July 10, 2008

Thanks sukatra, but i think I’m dating myself. An old SNL line followed by a hi-fi reference and 8 tracks. I’m almost as old as Nalts

14. xjasongarciax - July 10, 2008

F-ing A! I knew I could count on you sukatra!

15. marquisdejolie - July 10, 2008

Chevy Chase lives.

16. JimmerSD - July 10, 2008

Actually he does…;D

17. Marilyn - July 10, 2008

david:
I’m the oldest commenter on this blog. Do not attempt to usurp my position of seniority. I fully understood all of your reference. Nalts even looks a little (very little; hair line, mostly) like Chevy Chase.

BTW, I am no longer attending YoTube. My friend that was going to drive down with me got scared off by the lack of authenticity the affair has.

18. marquisdejolie - July 10, 2008

No you’re not, Marilyn.

19. Marilyn - July 10, 2008

Ok, MDJ, you weren’t around when we did the A/S/L thing (check the comments on “KevinNalts.com vs. WillVideoForFood.com: Bifurfacted Visitors”), so I guess I can’t say with certainty that I m the oldest fart on this blog. I will, however, say, if it ain’t me, I’m damn close. I may be chronologically old, but I’m very immature. Also, I’m old enough that I just don’t give a rat’s ass anymore.

20. marquisdejolie - July 10, 2008

I was around for the A/S/L thing, Marilyn, ( I seem to be in your blind spot ) and I lied.

21. Marilyn - July 10, 2008

Really? I thought you were gone for a few days, around the time we did that.

Sorry; I just went back and looked at the post again and - there you are! One year younger than me. But you say you lied? Shame on you. Am I close to you?

22. marquisdejolie - July 10, 2008

If I lied once, why wouldn’t I lie again?

I’m older than dirt.

23. Marilyn - July 10, 2008

MDJ: I’ve been watching your “Cheap Retrospective”; that was an epic work!!!

24. Marilyn - July 10, 2008

“I’m older than dirt.”

Even the dirt of West Texas?

25. sukatra - July 10, 2008

Hey kevin. I’m guessing that fall off the stage was really good for your sciatica. Good luck with that.

26. sukatra - July 10, 2008

okay, WTF is up with you people? Why aren’t you looking at nalts new vanity website? I mean, yeah, I know, it sucks, but you can leave COMMENTS!! And you can pretend to be ANYBODY you want!!!

Which I’ve been doing for the last couple of days.

27. sukatra - July 10, 2008

Oh my GOD. You’re following ruebnick on twitter and not me????????

Man, talk about an ego-deflating moment.

28. Marilyn - July 10, 2008

sukatra:
Are you the one that is pretending to be me on Nalts’ other site? I think I posted there once, but my name shows up a few times (along with names like “The Spelling Nazi”).

No one follows me on Twitter either.

29. xjasongarciax - July 10, 2008

sukatra, you probably made them lock the comments section cause it won’t let me comment. You posing as everyone and all, must be a precautionary measure. LOL!

I was there to reply to Nalts’ ad…my pet hamster needs a friend and he has his own leash!!!

30. marquisdejolie - July 10, 2008

You watched all 99 minutes of “Cheap Retrospective” (Parts 1-5) plus 3 epilogs, Marilyn? Wow! That’s epic masochism.
:)

31. sukatra - July 10, 2008

Marilyn, what kind of twisted nutcase would pretend to be you? Twice? Geez.

32. Matt - July 10, 2008

Marilyn, i’m not sure how much confirmation your friend needs, the gathering is at a national park and the city has all of the permits on file. :)

33. brindle16 - July 11, 2008

sukatra, the same kind of twisted nutcase who’s name is sukatra.

oh, the nick change is an hour early my time, but that doesn’t matter too much.

34. sukatra - July 11, 2008

Don’t be calling me a nutcase brindle, or I may have to go all postal on your ass.

35. brindle16 - July 11, 2008

postal? when were mail insults in style?

obviously not now.

36. david - July 11, 2008

Marilyn, please forgive my insolence. I meant no disrespect to the elders here. I will do my best in the future to only make old people comments when absolutely necessary!

37. Marilyn - July 11, 2008

OK, Let me respond to everyone in order:

sukatra: You are a nut case and I am sure you are the one impersonating me. I am honored.

MDJ: I had nothing to do last night. And I have to admit I fast-forwarded a couple of times. But still found it interesting, sort of.

Matt: I’m pretty sure my friend has not interest in going anymore. We were kinda drunk when we talked about going and I think once she sobered up she realized that it was a long way to drive to hang out with people she doesn’t know or care about (non offense, anyone).

David: I am not ashamed of being older; I consider it an accomplishment that I made it made this far in life, considering my misspent youth.

38. sukatra - July 11, 2008

Brindle, obviously you are too young to remember when disgruntled postal workers started going into their places of work with AK-47s. The word “postal” has since been coopted into the vernacular of American culture, describing a person who is essentially a nutcase and could go off at any moment. You know, kinda like me.

39. brindle16 - July 12, 2008

oh, of course, that makes sense, especially when wikipedia confirms that story, and, as we all know, if wikipedia says it, IT MUST BE TRUE!

nalts, hopefully wordpress allows html in the comments, otherwise, I will be very… not happy.

40. The Secret Sauce of Viral Video - July 12, 2008

[...] did a good job of bringing fire to the cavemen — even falling off the stage while doing it. Check out his presentation on the secret sauce of viral video. Tags: marketing, Nalts, Yahoo!Share This Related StoriesMarketers’ Viral Video Cheat [...]

41. Why There Will Be Another LG15 - August 1, 2008

[...] into the mainstream of YouTube’s spotlight, there are still plenty of videos showing folks falling off a stage and getting whacked in the nuts to go around (not to mention a fair share of folks simply talking [...]

42. Why There Will Be Another LG15  »TechAddress - August 2, 2008

[...] into the mainstream of YouTube’s spotlight, there are still plenty of videos showing folks falling off a stage and getting whacked in the nuts to go around (not to mention a fair share of folks simply talking [...]

43. hasselquist.net » Blog Archive » Why There Will Be Another LG15 - August 2, 2008

[...] into the mainstream of YouTube’s spotlight, there are still plenty of videos showing folks falling off a stage and getting whacked in the nuts to go around (not to mention a fair share of folks simply talking [...]