Babe Ruth’s “Take Me Out to the Ballgame” Contest

babe ruth contestNestle teamed with Major League Baseball on this “Take Me Out to the Ballgame” contest (they’ve even got a blog). Nestle’s agency asked me to propose concepts to promote it, but selected Rhett and Link, who did this clever Goth promo.

Now viewers will vote the winner, and I’ve got my favorite: Babe Ruth ulele (credit to the first video contest site that allows people to link directly to one video).

Sure it falls apart after 20-30 seconds, but the combination of a ukulele and a tuba is almost as funny as a Babe Ruth in a pool. You know, I totally wouldn’t have linked the “doody scene” from Caddyshack to this contest if they’d have picked me instead of Rhett and Link.


7 Replies to “Babe Ruth’s “Take Me Out to the Ballgame” Contest”

  1. I liked the Goth, those guys are wacky! but I think Baby Ruth City to City was the best concept, with a decent budget she and/or all the contestants could hit every park in the country, which falls into the more romantic traditions of baseball. Well that, and a Baby Ruth with a chewy gooey steroid center. Postmodern meets Post-Postmodern?

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