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	<title>Comments on: One Small Step for Video Ad Standards. One Giant Leap for Creators and Brands.</title>
	<atom:link href="http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/feed/" rel="self" type="application/rss+xml" />
	<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/</link>
	<description>Inside Online-Video for Creators, Viewers, Marketers and Advertisers</description>
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		<title>By: Tal</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13241</link>
		<dc:creator>Tal</dc:creator>
		<pubDate>Mon, 12 May 2008 08:42:24 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13241</guid>
		<description>Hi,

I&#039;m a web 2.0 entrepreneur from Israel and I believe I&#039;ve formed a video content platform that supports the main concepts of this article and its feedbacks. I will be happy to receive your comments as well:

imcandy.com  - video portal that pays creators
adRoyalties.com - video-ad builder for small businesses

Thanks,
T</description>
		<content:encoded><![CDATA[<p>Hi,</p>
<p>I&#8217;m a web 2.0 entrepreneur from Israel and I believe I&#8217;ve formed a video content platform that supports the main concepts of this article and its feedbacks. I will be happy to receive your comments as well:</p>
<p>imcandy.com  &#8211; video portal that pays creators<br />
adRoyalties.com &#8211; video-ad builder for small businesses</p>
<p>Thanks,<br />
T</p>
]]></content:encoded>
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		<title>By: Peter Coffin</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13070</link>
		<dc:creator>Peter Coffin</dc:creator>
		<pubDate>Thu, 08 May 2008 21:09:40 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13070</guid>
		<description>What they really need is a player that plays your latest YouTube videos as a playlist and gives you a linear ad in between the first and second videos, and maybe hits you with another one 5-6 videos down the road (if none are skipped).

video
15 second spot
video
video
video
video
video
30 second spot
more videos

I find it very hard to believe people would get terribly pissed over that.</description>
		<content:encoded><![CDATA[<p>What they really need is a player that plays your latest YouTube videos as a playlist and gives you a linear ad in between the first and second videos, and maybe hits you with another one 5-6 videos down the road (if none are skipped).</p>
<p>video<br />
15 second spot<br />
video<br />
video<br />
video<br />
video<br />
video<br />
30 second spot<br />
more videos</p>
<p>I find it very hard to believe people would get terribly pissed over that.</p>
]]></content:encoded>
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		<title>By: steve</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13063</link>
		<dc:creator>steve</dc:creator>
		<pubDate>Thu, 08 May 2008 19:50:16 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13063</guid>
		<description>The preroll ads are similar to Tv ads.....entertaining,and after a while,annoying,but very effective!</description>
		<content:encoded><![CDATA[<p>The preroll ads are similar to Tv ads&#8230;..entertaining,and after a while,annoying,but very effective!</p>
]]></content:encoded>
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		<title>By: Matt</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13046</link>
		<dc:creator>Matt</dc:creator>
		<pubDate>Thu, 08 May 2008 03:52:30 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13046</guid>
		<description>It&#039;ll be very interesting to see if people tolerate videos being interrupted.</description>
		<content:encoded><![CDATA[<p>It&#8217;ll be very interesting to see if people tolerate videos being interrupted.</p>
]]></content:encoded>
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		<title>By: marquisdejolie</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13034</link>
		<dc:creator>marquisdejolie</dc:creator>
		<pubDate>Wed, 07 May 2008 22:28:17 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13034</guid>
		<description>Let&#039;s hope they don&#039;t  &quot;nof your readers.&quot;</description>
		<content:encoded><![CDATA[<p>Let&#8217;s hope they don&#8217;t  &#8220;nof your readers.&#8221;</p>
]]></content:encoded>
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		<title>By: jischinger</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13023</link>
		<dc:creator>jischinger</dc:creator>
		<pubDate>Wed, 07 May 2008 16:27:30 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13023</guid>
		<description>I don&#039;t know what really works in advertising except what I saw on N@N on Bewitched, but if there is too much flash or the ads are too obstructive I&#039;ll slide my browser over or shrink it; if I really want to watch the vid. Too much bling and I start back-buttoning. Note to partners with banner options: don&#039;t make them animated next to your videos, they distract the viewer from your content.

Pre-rolls are tolerable, if you can mute the sound without stopping the stream. If they insist on streaming each time I watch without re-loading the page I&#039;ll plug-in TIVO!

I still think they should pay content creators to make ads with an unintrusive banner on the side to click. If I&#039;m willing to log-in and rate your video I&#039;m willing to click an advert&#039;s banner along with the stars. Of course that&#039;s not proof I will buy what they are selling, but the point of advertising is to seep into my subconscious for a later date in hopes that I will blurt out the brand when engaging in casual conversation with other folks.

People buy products recommended by those they trust, or a familiar face, didn&#039;t Mr Whipple prove that already?

Hey Kev, did the people at Kelloggs ever send you a case? If not they were fools!</description>
		<content:encoded><![CDATA[<p>I don&#8217;t know what really works in advertising except what I saw on N@N on Bewitched, but if there is too much flash or the ads are too obstructive I&#8217;ll slide my browser over or shrink it; if I really want to watch the vid. Too much bling and I start back-buttoning. Note to partners with banner options: don&#8217;t make them animated next to your videos, they distract the viewer from your content.</p>
<p>Pre-rolls are tolerable, if you can mute the sound without stopping the stream. If they insist on streaming each time I watch without re-loading the page I&#8217;ll plug-in TIVO!</p>
<p>I still think they should pay content creators to make ads with an unintrusive banner on the side to click. If I&#8217;m willing to log-in and rate your video I&#8217;m willing to click an advert&#8217;s banner along with the stars. Of course that&#8217;s not proof I will buy what they are selling, but the point of advertising is to seep into my subconscious for a later date in hopes that I will blurt out the brand when engaging in casual conversation with other folks.</p>
<p>People buy products recommended by those they trust, or a familiar face, didn&#8217;t Mr Whipple prove that already?</p>
<p>Hey Kev, did the people at Kelloggs ever send you a case? If not they were fools!</p>
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		<title>By: coworkerofnalts</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13022</link>
		<dc:creator>coworkerofnalts</dc:creator>
		<pubDate>Wed, 07 May 2008 15:41:05 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13022</guid>
		<description>Good News for those content creators who get cut into the ad dollar. Many media  companies will not buy media without some standards; now that the IAB has blessed some sizes media agencies will have one less barrier to cutting in people like yourself and may nof your readers</description>
		<content:encoded><![CDATA[<p>Good News for those content creators who get cut into the ad dollar. Many media  companies will not buy media without some standards; now that the IAB has blessed some sizes media agencies will have one less barrier to cutting in people like yourself and may nof your readers</p>
]]></content:encoded>
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		<title>By: Marilyn</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13019</link>
		<dc:creator>Marilyn</dc:creator>
		<pubDate>Wed, 07 May 2008 14:06:17 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13019</guid>
		<description>LOL, sukatra!  Even though I hate &quot;LOL&quot;, I just had to throw that out there.  

Glad to seeing you posting again, Nalts.

I find pretty much ANY ad intrusive.  I am an ad person&#039;s worst nightmare.  I DVR everything so I don&#039;t have to watch ads on TV.  Any time I watch something live, I mute the commercials.  When watching content on the Internet, I always have 2 windows open so I can click away from the ads that you can&#039;t avoid (like linear ads, or the ads the stick in the middle of &quot;The Office&quot;).   I know I don&#039;t make your job any easier, Nalts, and I know that ads are what make non-cable TV free (I am not a cable subscriber), and allow networks to post TV shows on the Net for free, but most ads are so mind-numbingly boring or insulting to my intelligence that I strive to avoid them at all costs.

But that&#039;s just me.</description>
		<content:encoded><![CDATA[<p>LOL, sukatra!  Even though I hate &#8220;LOL&#8221;, I just had to throw that out there.  </p>
<p>Glad to seeing you posting again, Nalts.</p>
<p>I find pretty much ANY ad intrusive.  I am an ad person&#8217;s worst nightmare.  I DVR everything so I don&#8217;t have to watch ads on TV.  Any time I watch something live, I mute the commercials.  When watching content on the Internet, I always have 2 windows open so I can click away from the ads that you can&#8217;t avoid (like linear ads, or the ads the stick in the middle of &#8220;The Office&#8221;).   I know I don&#8217;t make your job any easier, Nalts, and I know that ads are what make non-cable TV free (I am not a cable subscriber), and allow networks to post TV shows on the Net for free, but most ads are so mind-numbingly boring or insulting to my intelligence that I strive to avoid them at all costs.</p>
<p>But that&#8217;s just me.</p>
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		<title>By: xjasongarciax</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13016</link>
		<dc:creator>xjasongarciax</dc:creator>
		<pubDate>Wed, 07 May 2008 13:31:54 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13016</guid>
		<description>Good one Sukatra!  You know I&#039;ve...(Please visit www.spam.com and be sure to visit the Spammobile link!)...always thought inlay ads were annoying!

:o)

Hi Nalts!!!</description>
		<content:encoded><![CDATA[<p>Good one Sukatra!  You know I&#8217;ve&#8230;(Please visit <a href="http://www.spam.com" rel="nofollow">http://www.spam.com</a> and be sure to visit the Spammobile link!)&#8230;always thought inlay ads were annoying!</p>
<p> <img src='http://willvideoforfood.com/wp-includes/images/smilies/icon_surprised.gif' alt=':o' class='wp-smiley' /> )</p>
<p>Hi Nalts!!!</p>
]]></content:encoded>
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		<title>By: sukatra</title>
		<link>http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/comment-page-1/#comment-13015</link>
		<dc:creator>sukatra</dc:creator>
		<pubDate>Wed, 07 May 2008 13:26:26 +0000</pubDate>
		<guid isPermaLink="false">http://willvideoforfood.com/2008/05/07/one-small-step-for-video-ad-standards-one-giant-leap-for-creators-and-brands/#comment-13015</guid>
		<description>Fascinating. I wonder what kind of meat product they served at the banquet they no doubt held to celebrate the new guidelines. Perhaps spam?</description>
		<content:encoded><![CDATA[<p>Fascinating. I wonder what kind of meat product they served at the banquet they no doubt held to celebrate the new guidelines. Perhaps spam?</p>
]]></content:encoded>
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