This consumer-generated advertising phase is soooo over. Get real. A bunch of idiots with a webcam will never threaten big agencies. In fact I “threw” this Heinz ketchup ad just to keep the advertising agency model vibrant.
There were more than 2,600 entries to the Heinz Ketchup contest on YouTube. Voting occurs between August 27 and September 10, and the prizes include cash and the chance of having your clip seen on television.
I don’t plan to win given the competition and the “inside joke” line at the end. But I do hope ChurchofDave ranks.
Is it just me or is this contest running slower than ketchup pouring from a bottle of Heinz?