How to Compress Video for YouTube (5 Vital Tips)

by Nalts on July 18, 2007

Courtesy of ZackScott, here’s a nice piece from CrunchGear about how to ensure your video is optimized for YouTube.

  1. Make your file a .mov or .mp4.
  2. Set it to the YouTube-native size of 320×240 (aka QVGA).
  3. Expect letterboxing if your HD camera shoots at a different aspect ration than the 4:3 that is 320×240. No way out of that unless you want to crop or stretch (yuck).
  4. Make it as “bit-rich” as you can. Use a bitrate as high as you can up to 1200kbps (overkill). Somewhere between 700kbps and 1000kbps should do the trick nicely.
  5. Use the MP3 audio codec (either CBR of VBR), which should be standard on your editor.

Do this and your video will look better and encode faster (reduce post-to-view lag).

Also note that there’s software out there that has automated YouTube features, such as VirtualDub. These programs are great time-savers if you’re and hardcore YouTuber, and they should be considered.

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