Online-Video & YouTube Tips for Video Creators, Marketers and Entrepeneurs
by Nalts on June 25, 2007
In another online-video first, Mentos tears down the entire wall between its brand and its customers. And they bestow the dipomacy post to Trevor the intern. The Mentos Intern is available for live discussion, tasks and constant webcam.
I’m biased as someone lucky enough to have them sponsoring my vids, but this is remarkable marketing. A Purple Cow.
I made Trevor bark in the above video. Too bad the Snapz wasn’t grabbing the sound.
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Kevin "Nalts" Nalty the only career marketer who also is one of YouTube's most viewed entertainers. Author of "Beyond Viral," Nalty is a sought-after speaker described as "passionate, engaging, provocative, and practical." Nalty consults in the area of digital marketing and emerging media, and has helped such leading brands as Starbucks, Fox Broadcasting, Kodak, MTV, Logitech, Panasonic, Crowne Plaza and Microsoft. To reach out, please see contact page.
Okay I am waaaayayyyyy too old to get this. Also, what’s a purple cow?
Hahaha! Keep this insider stuff coming, Kevin. I can’t get enough of feeling outside the loop!
keep stopping by http://www.mentosintern.com to see what Trevor will do next! this kid is hillarious
make sure you spread the word about this intern for everyone
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