[youtube=http://www.youtube.com/watch?v=WnMJTJJVahs]
In another online-video first, Mentos tears down the entire wall between its brand and its customers. And they bestow the dipomacy post to Trevor the intern. The Mentos Intern is available for live discussion, tasks and constant webcam.
I’m biased as someone lucky enough to have them sponsoring my vids, but this is remarkable marketing. A Purple Cow.
I made Trevor bark in the above video. Too bad the Snapz wasn’t grabbing the sound.
Okay I am waaaayayyyyy too old to get this. Also, what’s a purple cow?
Hahaha! Keep this insider stuff coming, Kevin. I can’t get enough of feeling outside the loop!
keep stopping by http://www.mentosintern.com to see what Trevor will do next! this kid is hillarious
make sure you spread the word about this intern for everyone