It’s funny watching videos and reading comments about the revenue-sharing YouTube is planning to launch. As this video demonstrates, it’s making people giddy. Most assume it would be on a per-video basis. Many fear it will be selective. And a few think it’s going to corrupt the system because people will be getting secret payouts.
Having no inside information, let me rollout some specifics that I would anticipate:
- You’ll get a tiny fraction of a penny per view. Maybe a few bucks per thousand views you get. It will not matter how many videos you have. Just how many are viewed.
- It won’t be retroactive. When it starts, you’ll start earning based on views from that date forward.
- Currently YouTube’s vulnerability is the FireFox reload issue (you can manipulate views). This means they need more tools in place to limit exposure. This means, perhaps, that only views by registered people will count.
- There seems to be a lot of concern that some would qualify and some wouldn’t. I would anticipate that YouTube would allow anyone to participate (unlike Google Video’s selective policy), but they need a way to ensure that people aren’t earning ad revenue from copyrighted material. This means there needs to be a manual screening involved and YouTube doesn’t have the people for that. So I’m guessing they’ll start with some know content providers that aren’t jamming YouTube with clips from The Daily Show.
- Timing? Sorry folks but this will take a while. I’m guessing late second quarter or third quarter.
- No you won’t get paid to view videos.