Now that Google gulped YouTube, the obvious next acquisition target is Metacafe. It’s the highest independent site on the top 10 lists, and I would predict it’s purchased by a paranoid media player by the end of the year, but certainly no later than end of Q1 2007.
ReelPopBlog has a nice review of Metacafe, including some compelling stats. What he neglects to mention is that Metacafe is the ONLY top ranking online video destination to share revenue. Revver splits revenue more generously for views, but it’s not a destination site- rather an enabler. A Visa that is only effective if there’s a Walmart that accepts it.
I’ve been making good money on Metacafe lately. It’s feast or famine however…. a video either explodes or festers under the scrutiny of the lucky preview volunteers. In fact I have a collection of them that haven’t escaped review in days.
But where else can you make $1,000 for showing your butt crack without getting arrested?