Ah the curse of success. It’s so wonderfully evident in these comments reported by TechCrunch today:
- News Corp. (MySpace) chief operating officer Peter Chernin told company investors today that, “If you look at virtually any Web 2.0 application, whether its YouTube, whether it’s Flickr, whether it’s Photobucket or any of the next-generation Web applications, almost all of them are really driven off the back of MySpace.”
- Said Chernin: “Given that most of their traffic comes from us,” he said, “if we build adequate if not superior competitors, I think we ought to be able to match them if not exceed them.”
Summarizes TechCrunch: COO of News Corp. says that Web 2.0 is leaching traffic off of MySpace, that they can build their own services to compete with any of it and that there’s going to be an increasingly aggresive commercial push on the site. That sounds both dangerously arrogant and like a real validation of fears that MySpace dependency is too risky for outside developers.
- More aggregation of online video by a company as unfocused as MySpace would be dangerous. Even if it only came at the expense of the current market leader (YouTube).
- My dad always said “the pig gets fat and the hog gets slaughtered.” Watch for a cooler MySpace that identifies new needs instead of stealing share from other tangential services.
- Revenue sharing is a big deal to me, but the modest money that can be earned is even more substantial to the young demographics of YouTube and MySpace. Wait until they get wind of the fact that they can make more cash on videos than babysitting and working at Starbucks.