Just yesterday I wrote about how we don’t care about AOL. Today, via Micropersuasion, I found some data that Hitwise makes public. Hitwise is a bit more reliable than Comscore because it draws on a panel of 25 million individuals via ISP data (10 million in the U.S.).
Here’s the AOL Video growth chart, which is featured as a “fast mover” on Hitwise. Note that this reports on share not raw volume, and some of this growth could be based on the low baseline (relative to the bigger players in this space).
Also- correction from earlier post. AOL DOES have user generated content via Uncut. Marquisdejolie pointed this out, but I couldn’t find his videos (search doesn’t appear too strong). So we’re still bored by the AOL Video solution but at least the traffic is interesting.