According to an In-Stat study, this online video craze may be more than a “pet rock” phenomenon.”The worldwide market for online content services is expected to expand by a factor of 10, growing from about 13 million households during 2005 to over 131 million households by 2010,” said the report. Read more in “Online Video Makret to Surge Tenfold by 2010” in MediaPost, or a ClickZ article “Online Video Growth To Continue.”